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		<title>Learning Conversations - Latest comments on Interaction or Engagement?</title>
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			<title>Mark [Member] in response to: Interaction or Engagement?</title>
			<pubDate>Tue, 10 Jul 2007 04:33:22 +0000</pubDate>
			<dc:creator>Mark [Member]</dc:creator>
			<guid isPermaLink="false">c515@http://www.learningconversations.co.uk/main/</guid>
			<description>&quot;If ... the e-learning materials were critical to you qualifying...&quot; - that's the crucial bit. That's what would motivate me to engage - even if the materials weren't particularly well put together. I would read the most uninteresting academic paper if, by doing so, it would provide useful material for something for my Masters.&lt;br /&gt;
&lt;br /&gt;
The problem comes when that initial motivation to engage isn't there. That's when designers/producers etc have to go into overdrive to make the materials appealing. And that's particularly where organisations need to create the motivation to engage; whether it's through performance management, coaching, marketing gimmicks, advertising, promotion - the whole works.&lt;br /&gt;
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			<content:encoded><![CDATA["If ... the e-learning materials were critical to you qualifying..." - that's the crucial bit. That's what would motivate me to engage - even if the materials weren't particularly well put together. I would read the most uninteresting academic paper if, by doing so, it would provide useful material for something for my Masters.<br />
<br />
The problem comes when that initial motivation to engage isn't there. That's when designers/producers etc have to go into overdrive to make the materials appealing. And that's particularly where organisations need to create the motivation to engage; whether it's through performance management, coaching, marketing gimmicks, advertising, promotion - the whole works.<br />
]]></content:encoded>
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			<title>Clive Shepherd [Visitor] in response to: Interaction or Engagement?</title>
			<pubDate>Tue, 10 Jul 2007 04:21:30 +0000</pubDate>
			<dc:creator>Clive Shepherd [Visitor]</dc:creator>
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			<description>It seems to me from what you're saying that the problem with corporate e-learning is that it is not engaging rather than just because it follows the typical e-learning tutorial format. If those materials were well-designed and you were really interested in the content, then presumably you'd find them as interesting as the texts, podcasts, etc.&lt;br /&gt;
&lt;br /&gt;
I'd say the real problem is that your exposure to corporate e-learning materials is of the compliance variety, i.e. things the company has to go through the motions of teaching. If you were learning to become something like an engineer, the e-learning materials were critical to you qualifying and were really well put together, I don't think you'd have any trouble being engaged.</description>
			<content:encoded><![CDATA[It seems to me from what you're saying that the problem with corporate e-learning is that it is not engaging rather than just because it follows the typical e-learning tutorial format. If those materials were well-designed and you were really interested in the content, then presumably you'd find them as interesting as the texts, podcasts, etc.<br />
<br />
I'd say the real problem is that your exposure to corporate e-learning materials is of the compliance variety, i.e. things the company has to go through the motions of teaching. If you were learning to become something like an engineer, the e-learning materials were critical to you qualifying and were really well put together, I don't think you'd have any trouble being engaged.]]></content:encoded>
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